The web is a place with billions of sites & you need to stick out. A very important benchmark on how popular your website really is, are the number of
inbound links, i.e. number of other websites linking to your website.
The most popular candidate wins the election Your need other sites to ”vote” for your site. This “voting” procedure, is performed via link building, which is an ongoing / evolving process. You want / need other sites to link to your site. The more inbound links, the more votes, and thus increased visibility in the search engines result / visitors.
The quality of those inbound links are also important and a separate issue to address. You can easily improve the quality of the inbound links by a simple “baptising” procedure, almost like tagging...
By “baptising” your inbound links you inform the potential customer what to expect when clicking on your link. The simplest form of name tagging a link is
<a href="http://blog.optimalprint.com/">Start-up Entrepreneur Guide</a>The name we have given this link is “
Start-up Entrepreneur Guide"
Dive into the link building work by reading Jim Boykin's link building blog